What feels distinctive about the culture of gaming communities compared with the tech community you came from?

39:36get an even more insane so yeah there's still people writing these modern day new forms of content to great success out there next question next up is josh kaufman and josh asks what feels distinctive about the culture of gaming communities compared with the tech community you came from Ooh, are there hallmarks of the gaming community that somebody who is interested in fiddling with those people need to kind of understand or at least learn about?

40:07The gaming community, you have to realize, are running on a shoestring budget. And I'm trying to say that as nice as possible. You're dealing with a lot of kids, right? They don't have a lot of money. Sure. Let's face it. College kids, regular kids, they're not old guys like me. you know they're they're they're they're kids so they're not spending a lot of money they want to

40:30do this on as cheap as they possibly can elgato's really gotten you know they've they've hit that market for for the gamer yeah they understand what they were doing that's grown real fast and so um whereas you have the older generation when you go to the tech industry these guys are always wanting to buy the latest and greatest thing you have adult money you have full-time jobs just like

40:56i feel like that's why i collect this stuff now it's stuff that i never had as a kid game systems that i never had as a kid and i collect it finally because i have adult money i have a real job a career and i can afford it and i can finally give my my take on it right yeah so i think the difference between the two spaces is you're you're dealing with two different

41:19really types of people. It's like I said, the gaming community is unlike any space I have ever been in before. It's, I don't even know how sometimes they explain it. It's, it's interesting. Let's just, we'll, we'll, we'll say that it's interesting. And it's big enough and throws off enough money that it deserves respect for being what it is. And you shouldn't come in. And I,

41:44when you told the story earlier about saying, I'm going to go in there and I'm I'm going to invent this up and I'm going to make everything look much better. It really resonates me because I've been in production forever and I remember the same thing. I'm going to go in with a three camera shoot with Sony. And you get there and you go, no, this was entirely wrong.

42:01I misread the landscape of this. So it's very valuable what you're talking about in terms of what it's really like to get in and work with this community. You would have cringed as a production guy because when we did the one we had a developer on from Australia through a Discord conversation through a PA system that was picked up on a microphone that I held in my hand.

42:26And I'm sitting there like you want to talk about noise and cringe and you're hearing this guy through a microphone. But you know what? It was one of the highest live streams that we had done in a while. People tuned in and people were engaged with it. And it just it humbled me to the point where I was like, OK, sometimes it's not all about the perfect framing, the perfect audio.

42:48It's about the content. And I think people lose sight of that no matter what community you're in. Yeah, absolutely. And you've got to know your target. I mean, something like you're talking about is there for the time that it's on live and nobody's going to come back and watch that after the fact. So if it doesn't have instant engagement and give people the reason to keep watching, they've got about a gazillion alternate clicks to go someplace else.

43:13Now, if you're building content that's supposed to have legs, like a video game or something like that, different game you're playing. Next question. This one's from Guy Cochran in Seattle, Washington. Looking at your channel and the old videos versus the new, what initiated the reinvention with the link? You've talked a little about that. You want to go into more detail about what you saw?